Avoid Post-Sale Slip-Ups 🤦🏻‍♀️

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Avoid Post-Sale Slip-Ups 🤦🏻‍♀️

Don’t you hate talking to customer service on the phone, only for them to transfer you to someone else, and you need to explain the whole thing again? Nobody likes that, especially your customers. How can you make sure there’s a smooth transition from the sales team to project management? This week we’re tackling this handoff process. And guess what, the secret weapon is probably already on your team.

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The Best of the Best from Our February Newsletters

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The Best of the Best from Our February Newsletters

February is already over?? Where does the time go? I’m not done complaining about January yet! 

I love being part of the Bureau community because it’s full of friends and colleagues who let me complain, and they also offer excellent advice from their unique perspectives. I collect the best of these and send them out in our weekly newsletter, which you should definitely sign up for. But you can also get them right here, collected once a month. Let’s see what we learned last month!

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Adapt Your Sales Process! And Happy Mardi Gras! 👑

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Adapt Your Sales Process! And Happy Mardi Gras! 👑

For many Bureau shops, the past two years may have felt like an ongoing celebration of Fat Tuesday regarding our businesses and bringing on new clients. Work was abundant, pipelines were full, and, most importantly, closing business was much, much faster. And while an ongoing Fat Tuesday revenue scenario was definitely not the case for all Bureau shops, the economy's inertia swept us all up. Plus, the move to all things digital definitely helped during and after the pandemic. 

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Is it even legal to use AI?

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Is it even legal to use AI?

Why did the AI-generated song win an award? Because it had the perfect pitch - and the perfect algorithm for creating catchy lyrics!

That was what ChatGPT came up with when I asked it to write a joke about using AI for creative tasks. That’s right; we’re going to talk more about AI. And this week, it’s time to put your best lawyer face on. 

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AI & You? What do we do? 🤯

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AI & You? What do we do? 🤯

Well, here we are again. Another advancement in technology is threatening to turn our creative worlds upside down. But this is how life goes; for me, it’s what makes it exciting. Back in 1816 the first camera was created and artists were out of a job. In 1989 the world wide web was launched and paper was made obsolete. In 2003 Squarespace was launched and digital agencies shuttered their doors as technology replaced them. In 2007 the iPhone arrived and photographers around the world were suddenly out of work. And while none of those dreaded outcomes came true, each technology changed how we create. And that’s what AI will do too. So let’s look at the top ways AI can change what we do.

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The Best of the Best from Our January Newsletters

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The Best of the Best from Our January Newsletters

Well, we finally made it through the longest January ever. I don’t know about you, but everywhere I look I’m terrified of finding classified documents. But you know what? There’s another exclusive club you can join that won’t result in a felony conviction if you misplace info -- the Bureau community! We have uplifting, enlightening conversations in our Slack, and I like to send out the best of that info every week in our email newsletter, which you should definitely sign up for. 

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Keeping it together when life gets crappy 💩

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Keeping it together when life gets crappy 💩

This week I'm writing from my mom's apartment. It's a couple of days late and nobody would blame me if they knew all the stuff I've had thrown at me this week. But this is important and it makes me feel like I'm letting people down when it's late. Obviously, it feels heavier to me than it is. But when you're in a crisis it's hard not to beat yourself up. So let's talk about what to do when life punches you in the face!

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Pipeline stalled, fewer leads and retainers canceling. WTAF? 🫣

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Pipeline stalled, fewer leads and retainers canceling. WTAF? 🫣

WTAF is going on here? That's what a lot of digital agencies were asking themselves as things started slowing down in the 4th quarter of 2022. And not just leads and their pipeline, but long term clients on retainers were canceling too. To find out, 28 shop owners got together last Friday to compare notes on what they're seeing. Keep reading to learn more about what they discovered.

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The Bureau's New Year's Resolutions? Um...

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The Bureau's New Year's Resolutions? Um...

I know everyone is sending their "Happy New Year!" messages this week with a lot of talk about making changes. I quit doing personal resolutions a few years back and shifted to the idea of goals instead. And it's really worked for me. One year it was an arbitrary number of miles to run. I thought I could never achieve it, but I did. Then I set out to read a certain number of books last year. No real reason, I just wanted to read more. And I did that too. I think the real difference for me is a goal is something to work towards whereas a resolution is normally about either starting or stopping something immediately. One is about making progress and the other is about making a quick and permanent change. This year we decided to set goals for the Bureau, so read on to see where we're focusing in 2023.

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The Best of the Best from our December Newsletters

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The Best of the Best from our December Newsletters

It’s a new year, full of fresh possibilities, new adventures, and of course all those resolutions we are sure will stick this time (no, I’m not hiding Ding Dongs in the toilet tank). As for me, I’m resolving to continue making the Bureau the best community possible (which is kind of a cheat since it’s our awesome members who really make it what it is).

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Dead Letter Office | Do you know the answers? 🤷‍♂️

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Dead Letter Office | Do you know the answers? 🤷‍♂️

The holidays are officially here. And what would be a nicer gift than surprising someone with your wonderful insights into a problem they have? Well, you're in luck because that's what this issue of the newsletter is about! Each week there are dozens of questions asked in the Bureau Slack and not all of them get the love they need. So step up, be the hero and spread some knowledge and cheer!

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How to Make Changes That Stick in 2023 ✅

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How to Make Changes That Stick in 2023 ✅

I am the king of implementing changes that don't work. I'm not beating myself up, it's just the truth. I like to think of it as failed experiments, but when I dig deeper I think I didn't really give some of the new changes a chance to take root. So while I was researching how to make changes that stick, I thought maybe what I found out could help you too! 

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The Best of the Best from our November Newsletters

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The Best of the Best from our November Newsletters

Since gratitude is the theme of November, let me start by saying I'm thankful for our wonderful Bureau community, and the strengths each member brings to the group. Every day I interact with amazing people who have remarkable talents, and I love being able to work with this community.

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Is being thankful the selfish solution to all our woes? 🦃

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Is being thankful the selfish solution to all our woes? 🦃

Greetings everyone! For those of us in the United States, it’s the week we remember to be thankful for all we’ve got. And for those outside of the U.S., you get to watch us give thanks by indulging ourselves in too much food and overspending as we stampede to the stores on Black Friday. But the thing is, being thankful for what we have could be the simple answer to solving so many of our challenges. We see it in nature, science, history, religion, and philosophy. And yet we seem blind to it as we chase whatever it is we think will make us happy. So let’s take a look at why gratitude is the best gift we can give ourselves and the world.

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‘Tis the season… to avoid holiday burnout 🔥

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‘Tis the season… to avoid holiday burnout 🔥

According to the shelves at the store, it’s the most wonderful time of the year, which apparently now stretches from the second week of October through at least the first week in January. And the longer the revelry seems to stretch, the more obligations we get caught up in. How can you keep all the activities of the holiday season from sending you spiraling? Let’s find out!

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Get Support, Inspiration & Education 👏

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Get Support, Inspiration & Education 👏

It’s time to share the schedule of 2023 events. Our mantra has been, “we now return to our regularly scheduled programming.” But that’s not entirely true. During the pandemic, we learned so much about putting on online events and the community really embraced them. And we know for many of you it gave you more value with access to topics and people you wouldn’t have been exposed to otherwise. So instead, let’s return to our greatly enhanced programming. And if you keep reading, you'll see exactly what's on the schedule.

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The Best of the Best from our October Newsletters

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The Best of the Best from our October Newsletters

One of my favorite weekly tasks is sending out our newsletter. I know people really appreciate the chance to read up on topics that are important to them, and I love connecting with the community. The newsletter is full of great info, and I collect some of the best resources once a month right here. So, here’s the best of the best from our October newsletters!

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You there?  🟢

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You there? 🟢

I’m a talker. I know that comes as a shock to those of you who know me. But we're humans, and communicating elevated us to where we are today. And miscommunication is often why that's a hot mess. At work, in our relationships, and in our communities. Maybe I'm a dreamer, but it doesn't have to be like this. The key to better communication is often setting expectations. And how do we do that? By talking and talking and talking. Oh! And listening! I always forget about listening.

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