Tuesday, August 5, 2025 •  12:00pm - 1:00pm ET

“Creative Services” sits somewhere between pure strategy consulting and pure production execution.

Transforming business needs into culturally relevant, emotionally resonant creative solutions is still the game, but it’s going to need to look different, and it’s going to need to evolve constantly. The Creative Services agency of tomorrow will likely feature a hybridization of traditional creative rigor, and a willingness to build customized tools in service of client solutions.

In this webinar, Wes Kennison will present his position and research on this idea. Additionally, he will unpack 3 case studies highlighting real world applications of the Creative+Code Agency concept from their growing body of work in the category of Custom Video Automation.

MEET WES KINNISON

Wes Kennison is a Creative Director and Commercial Filmmaker based in South Louisiana intently focused on hybridizing the worlds of commercial video content and code. When he’s not writing bios about himself in the first person, he likes to make synth music or hang out with his 2 children, neither of whom have figured out how cool he is.

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