Wednesday, May 7, 2025 • 11:30am - 1:00pm ET

This workshop and fireside chat combo is designed for agencies who have begun exploring AI tools but haven't yet fully integrated them into their core operations. We'll address both the technical challenges of adoption and the organizational strategies needed to scale AI capabilities across your business.

FIRESIDE CHAT

Our expert panel will share practical insights on overcoming common hurdles, developing effective implementation frameworks, and moving from tentative AI experiments into sustainable workflows. Whether you're looking to enhance internal productivity or evolve client deliverables, you'll leave with actionable steps to go beyond dabbling and fully leverage AI's potential.

OPERATIONALIZING PROMPTS WORKSHOP

In this hands-on workshop, you'll learn how to evolve ad-hoc AI experimentation into structured, repeatable processes that deliver consistent results. Our panelists will share real-world examples including landing page development time, producing client-ready updates, and effective frameworks for RFP responses. We'll share findings based on our evaluation of dozens of implementations, and you'll leave with actionable templates and criteria to immediately implement across your own team.