If you follow me on LinkedIn, you probably saw my recent post on the intertwined nature of business and politics in recent weeks.
So the idea of no talking about politics at work has become really challenging when politics is impacting our businesses. It's freezing budgets, canceling contracts, impacting our teams’ ability to work, and makes it even more expensive to run an agency that was already operating on tight margins.
But being frustrated won't get us through this. And letting our beliefs about how things deflate our motivation is even worse. So let's share our collective experience on how things are actually going, and I bet we can find a path forward together. Keep reading to learn about our plan to get answers...
The Truth Is Out There
Because making decisions based on real data beats deciding based on the latest LinkedIn hot take, we’re working with Nicholas Petroski at Promethean Research to pull together the 2025 State of Digital Services Survey. And this time, we’re not just looking at the usual trends.
Let's find out:
What’s the actual impact of AI versus all the clickbaity hype?
How are tariffs and other policy shifts actually impacting agencies?
How hot will this M&A market be?
But we can't do this without you. If you can give us 7 minutes of your time and share some real info on how things are going, we can put together a better picture of our collective reality.
We need shops of all shapes and sizes, all verticals and specializations, and all capabilities to participate. So along with asking you to participate, I'm asking you to please share this with other folks you know who have valuable info to add to the mix.
Together, we can find out the impact of tariffs, the continuing whiplash of the AI rollercoaster, and one of the most aggressive M&A seasons in recent memory. Seven minutes of your time for a better picture of our current reality and what's on the horizon.
So if you haven't already, please take the 2025 State of Digital Services Survey.