Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png
Bureau Pattern Background.png

Digital PM Summit 2016 Speakers


Meet your esteemed
Digital PM Summit 2016
speakers. 

SCROLL DOWN

Digital PM Summit 2016 Speakers


Meet your esteemed
Digital PM Summit 2016
speakers. 

The Digital PM Summit 2016 will offer keynotes and breakout sessions presented by top industry experts.

Attendees can expect to not only be inspired to get back to work, but excited to act on the tips, tools, and guidelines presented in sessions. Whether you're a veteran or newcomer, you'll find value in sessions ranging in topics from estimating and scoping to managing design teams, and everything in between. Tickets are going fast, so register now.

Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Aaron Irizarry


User Experience Expert.Author. Aaron Irizarry.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Aaron Irizarry


User Experience Expert.Author. Aaron Irizarry.

Aaron Irizarry

Aaron Irizarry aka “Ron”, is the Director of User Experience at Nasdaq and has been building online products for startups and large corporations for over 10 years.  He is also a life long Dodgers fan, heavy metal enthusiast, and co-author of Discussing Design: Improving Communication and Collaboration Through Critique.

You can follow his frequent ramblings about food, sports, music, and yes design on twitter at @aaroni.

 

Hold Fast: Managing Design Teams When Projects Go Sideways

October 13th | 11:00 AM

Often times the projects we work on hit rough spots, snags, and even end up in crisis mode. Challenges can come in the form of clients who are tough to deal with, organizational politics, or strife within our own teams. As managers (or leads) of design and product teams we are often looked to for clarity, support and resolution when things go sideways.

How do we work through these scenarios as leaders, while managing the expectations of our teams and business partners and keeping things moving forward despite the various challenges that we face? 

In this talk you will learn tips and techniques for managing through the ups and downs of the design process, including:

Managing stakeholders

  • Managing expectations of stakeholders, customers, support/sales/account teams, and even designers.
  • The value of building team consensus before things go into fire drill mode.

Managing your team

  • The design manager’s role/deliverable in today’s design process (shipping is just the beginning).
  • Managing vs. leading and the implications on teams and the challenges we face.

Managing the process

  • Finding the sweet spot between sticking to process and remaining flexible.
  • The balance between execution and maintaining principles.
  • Foresight and avoiding blind spots.
  • Learning what went sideways and how to address it for next time.
Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Brett Harned


Digital PM Consultant. Community Builder. Author.
Brett Harned.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Brett Harned


Digital PM Consultant. Community Builder. Author.
Brett Harned.

Brett Harned

hale_bio

Brett Harned is a digital project management consultant, coach, and community advocate from Philadelphia, PA. His work focuses on solving issues that are important to organizations who want to produce quality digital projects in harmony. He loves to build processes and communication tactics that work not only for projects, but for the people involved in them. Most recently, he has worked with Simple, Geico, YNPN, and a number of digital agencies.

Brett began blogging about his adventures in project management at brettharned.com when he realized that there was a void in the industry for people in the digital PM role. Since, he has had the privilege to speak at various events internationally and has written for widely-read industry websites and publications. He also founded and curates the Digital PM Summit, which is now in its fourth year. 

He is currently writing his first book, Project Management for Humans, which will be published by Rosenfeld Media in 2017. 

 

Army of Awesome

October 13 | 9:00 AM

DPM. What’s that mean? It means Digital Project Manager. Okay? What’s that mean? Think about it—very few people know what it is you actually do every day. Even your mum scratches her head when you explain your job.

You need a simple explanation for the awesomeness that you unleash at work every single day. We all do. We also need a set of standards by which we all operate, because there is no path to follow when it comes to DPM. That ends now. This presentation will rally the DPM community around a set of principles that elevate and strengthen us individually, and as a community of practitioners. Let’s get fired up about who we are and what we do!

Bureau Pattern Background.png

Betty Chan


Senior Digital Producer.
Artist. 
Betty Chan.

Betty Chan


Senior Digital Producer.
Artist. 
Betty Chan.

Betty Chan

Betty’s nomadic background of visual design and front-end development has guided her to Barrel’s doorstep the last five years. A proud mama of her digital team, Betty is extremely drawn to finding new ways to make everyone’s life easier, which is often done through empathy and spotting patterns with pain points.

Despite how cuddly this sounds, Betty is frequently found hitting a boxing bag after work (no team members were harmed in the process). She is also a fried chicken enthusiast, a fan of #theslowlife, and is the best hugger you’ve ever met.

Follow her adventures at @boxboxbetty on Instagram and Twitter.

 

Living with Imperfection

October 13th | 1:30 PM

There is a belief that great project managers should have contingency plans for every single potential risk. But let’s get real – if there’s ever an iron-clad guarantee on every project, it’s that something will go awry.

So stop trying to run your projects like clockwork. Stay flexible by embracing the scope creep and redefine your understanding of “the sign-off”. Learn what the real-life-approved options are, and that the critical steps to a successful project are smaller than you think.

Join us as Betty discusses a handful of real-life hiccups, the approaches that actually saved her behind, and a few tell-tale signs to spot the chaos before it hits your project.

IN THIS SESSION YOU WILL LEARN:

  • Why sign-offs don’t always work
  • Why you need a north star for your project
  • How to herd and organize new requests
  • How to talk to clients about unforeseen changes
  • Why documentation will save your life
  • Why you can’t forget to forgive 
Bureau Pattern Background.png

Caitlin Milligan Sheaffer


Digital Project Manager at Simple. Caitlin Milligan Sheaffer.

Caitlin Milligan Sheaffer


Digital Project Manager at Simple. Caitlin Milligan Sheaffer.

Caitlin Milligan Sheaffer

Caitlin Milligan Sheaffer is a digital project manager at Simple.  She’s passionate about exploring and developing systems of feedback that help people learn from each other. She’s channeled this work at Simple by digging into incident management and postmortem processes.

She came to digital project management after spending almost a decade in stage management for live theater. When she’s not at work, Caitlin enjoys practicing capoeira and adventuring in the Pacific Northwest.

 

Learning From Failure: Getting More From Your Postmortems

October 13th | 3:00 PM

Does your company “do postmortems” but never actually schedule them? Do you have great learning conversations and then struggle with follow-through? Do you have lots of enthusiastic individual contributors but no buy-in from management? Postmortems can be a great tool for learning, but it can be hard to extract full value from the process.

In this interactive, conversation-based session, we’ll discuss what works for your postmortems and what doesn’t. Come ready to share your experiences — if you use some successful strategies in your organization, we’d love to hear about them! We’ll also touch on how and why company-wide support can boost your postmortem work to the next level.

You’ll leave this session with:

  • Strategies for engaging management in your postmortem program
  • Ideas about how to move your great conversations into solid action
  • A template for kickstarting postmortems at your organization
Bureau Pattern Background.png

Carson Pierce


Senior PM at DDB Canada.
DPM Veteran. Carson Pierce.

Carson Pierce


Senior PM at DDB Canada.
DPM Veteran. Carson Pierce.

Carson Pierce

Carson’s 15-year career in the digital space has included roles as a web developer, project manager, and production director. He is currently a Senior PM at DDB Canada, where he focuses on delivering digital marketing projects.

For the past three years, Carson has been studying the intersect between project management and brain science, aided by his psychologist wife who tells him when he’s wrong.

Outside of work, Carson enjoys listening to music that no one else likes and playing hockey poorly. You can read the occasional article on his blog at carsonpierce.com or follow him on Twitter at @carsonpierce.

 

Your Brain Hates Project Management

October 14th | 3:00 PM

You’re a really good PM, we all know that. You even use an established process and have some fancy software tools to help. So why do projects never seem to go quite as expected? We can blame the nature of digital work or the usual scapegoat - clients - but it’s actually all in our heads. Literally. Our brains are simply not naturally wired for project management. Examples abound:

  • Why are we bad at estimating? Blame the planning fallacy and optimism bias.
  • Why does work not stay on schedule? A combination of Parkinson’s law and student syndrome.
  • Why do we not foresee risks? It’s the illusion of control, compounded by confirmation bias.

This session will answer all these questions and others by drawing on the fields of organizational psychology and behavioral economics and applying it to project management. We’ll look at some real life examples, do a few experiments of our own, and learn how to counter the misguided tendencies of our brains.

In this session you’ll learn:

  • the major cognitive biases and other forms of irrational behavior that impact project management
  • how to recognize where our default thinking fails us and how to counter it with specific workaround strategies
  • how to live a slightly less frustrating life
Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Cynthia Schmitt


Engagement Director, EY Intuitive. DPM2015 Lightning Talks Speaker. Cynthia Schmitt.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Cynthia Schmitt


Engagement Director, EY Intuitive. DPM2015 Lightning Talks Speaker. Cynthia Schmitt.

Cynthia Schmitt

Cynthia is the kind of person who strives to bring calmness and a sense of humor to her projects. In her role as Engagement Director at EY Intuitive, she motivates multi-disciplinary project teams to create enjoyable, usable, and beautiful digital experiences. She maintains industry certifications as a PMI-ACP (Agile Certified Practitioner) and the controversial PMP (Project Management Professional.)

She has worked with every kind of client from non-profits and start-up ventures to fortune 500 retail, finance, and pharmaceutical companies. She's managed diverse projects ranging from user research engagements to implementing marketing databases. Her clients include: L’Oreal, Jones Apparel, Nasty Gal, Wawa, Bristol Myers-Squibb, Comcast and Synchrony Financial.

When not feeding her passion for all things digital, she can be found purchasing cookbooks for decoration or eating out at one of Philadelphia’s many new restaurants.  

 

The Zen PM: Practicing Mindfulness in Digital Chaos

October 14th | 1:30 PM

As DPMs we often focus on the process of managing our projects. But, the most critical piece of our role is effectively leading our teams and navigating the many challenges that can arise on a project.

This breakout session will be a discussion of best approaches to keeping our teams motivated, selfless, encouraged, and simply...happy.

Also, as DPMs how do we keep ourselves present in this type of calming space when things happen unexpectedly? Emily Scala, Director of Project Management at Think Brownstone, and Cynthia Schmitt, Engagement Director at EY-Intuitive have utilized eastern philosophy techniques in managing their project teams, and will moderate this session.

Bureau Pattern Background.png

Darren Petersen


Project Manager at Lullabot. 
Darren Petersen.

Darren Petersen


Project Manager at Lullabot. 
Darren Petersen.

Darren Petersen

Darren was a saxophonist without a gig. Poor Darren. Luckily, he learned about web development and became a functioning member of society. Over time he found himself leading teams of developers, and eventually Darren fell into project management. 

Like many of us in the digital project management world, he's an accidental project manager. Without a lot of training to be had, it's pretty normal to fall in holes and learn by making mistakes. That's definitely been Darren's path. As a former developer, he retains his nerdy bent for business analysis, process improvement, and practical, meaningful metrics on digital projects.

Over the last several years, Darren's been managing projects for Lullabot, an entirely distributed digital agency focused on implementing large Drupal sites. In that capacity, he's had the chance to help produce websites for people your mom has heard of in a variety of industries, including Qualcomm, GE, the SyFy channel, msnbc.com, Angie's List, and many others. 

When Darren isn't managing projects, he spends time with his wife and kids, and still plays a mean saxophone.

 

Getting it Done: Scope Control, Client Management, and Successful Delivery

October 13th | 3:00 PM

You just got handed a project. Everyone is ready to go, and people are shaking hands, clapping each other on the back, and saying how great this is going to work out. 

Nah. You know better than that. This is where reality starts to set in. Here come the hidden requirements, missing stakeholders and unexpected developments. You're going to have to walk the knife's edge to make sure it comes out all right. Good luck...

As a web developer and project manager, Darren Petersen has blown budgets and timelines, communicated badly, over-promised and under-delivered with the best of them. The good news is that Darren survived, and even learned how to succeed. You will too.

In this session, you will:

  • Take part in a discussion about what actually gets a project done
  • Learn about the practical principles that help guide projects to success
  • Discuss tips, tools and tactics that can make the difference between "ouch" and "awesome"

Bring your questions and your war stories, and let's compare notes!

Bureau Pattern Background.png

Evy Törnkvist


Senior Digital PM. Founder of the DPL Forum in Sweden.
Presenting a Lightning Talk. 
Evy Törnkvist.

Evy Törnkvist


Senior Digital PM. Founder of the DPL Forum in Sweden.
Presenting a Lightning Talk. 
Evy Törnkvist.

Evy Törnkvist

As an online Manager and digital project manager in multiple industries like Business/Credit Information, Food and Media Associations, Evy has good knowledge of the challenges a digital team can face in traditional organizations. Continuing her career as a DPM at multiple digital agencies, she also experienced both the joyful and difficult parts of managing multi- disciplinary teams delivering to clients with little digital knowledge. Today she is a freelance DPM with clients on both sides of digital project delivery. 

Attending DPM Summit 2015, Evy realized the importance of DPMs sharing their experiences, which resulted in her and a colleague arranging DPL Forum, the Swedish version of the Digital PM Summit. She also realized that she has many stories to tell, which is why she is sharing some of her findings.

 

The DPM Survival Kit

October 13th | 1:10-1:20 PM

As digital project manager you are quite alone in your everyday work, with many responsibilities and often a high personal need to keep track of everything on your projects. The expectations of a DPM's responsibilities are sometimes as many as there are members in the project. And on top of that, there are demands on your PM deliverables.

With the help of uncomfortable truths, Evy will share her
experiences as a DPM over the years, and how her approach to the role has changed. In this lightning talk, she will present the steps you can take as a DPM to not only survive the day-to-day, but succeed.

Bureau Pattern Background.png

Doc Waller


Inspiration Architect.Founder of Becoming Possible. Doc Waller.

Doc Waller


Inspiration Architect.Founder of Becoming Possible. Doc Waller.

Doc Waller

Along with being a veteran of the United States Air Force, Doc's background is submerged in the Arts. It spans from performing and touring with professional theatres in NYC (and along the East Coast), national television, and regional dance companies. During those days in the Arts, he independently developed a multitude of original workshops and curriculums (on creativity, voice, poetry) for universities and K-12 schools, as well as a handful of one-man productions performed at theatres across the Southeast.

Since stepping away from the Arts in 2012, he has produced a number of independent web series, starting with "On Beauty with Doc Waller." Doc is a speaker alum of both TEDxAtlanta & TEDxHuntsville. He has served as an emcee for national brands, conferences, festivals and organizations, and is also the former founder of an Alabama nonprofit Arts organization called The Layman Group. In 2013, he turned his full focus towards building the Becoming Possible lifestyle brand and is currently based out of East Alabama. 

 

Becoming Possible: Why Super Human Conquers “Superhuman” 

October 14th | 4:30 PM

We can exist in a vacuum as professionals. As “superhuman” as we’d like to think we are in our craft or business, there’s a smorgasbord of real-life, super human, chaotic elements that are eating away at our well-being and peace of mind on a daily basis. Ignoring these elements is dangerous play. Without a solid personal process in place to face these elements, we become more kamikaze, emotional creatures than efficient leaders, managers and professionals. 

This talk is about hard truths. This talk is about rebounding and landing well. This talk is about breaking day-to-day chaos down to a human level, and embracing a few tools that we can take into the battle of life in order to maintain our composure and ambition. 

Bureau Pattern Background.png

Elizabeth Harrin


Program Manager. Consultant. Author. A Girl's Guide to PM. 
Elizabeth Harrin.

Elizabeth Harrin


Program Manager. Consultant. Author. A Girl's Guide to PM. 
Elizabeth Harrin.

Elizabeth Harrin

Elizabeth Harrin is the Girl behind the blog A Girl’s Guide To Project Management, which is celebrating its 10th anniversary this year. Based in the UK, Elizabeth is a program manager working in healthcare. She also runs a small business, writing and consulting for a wide number of international project-based organizations.

She’s the author of three books and has a raft of qualifications that probably don’t mean much to people outside of project management. She’s particularly interested in stakeholder engagement and team communications and making the whole collaboration thing easier.

Elizabeth answers to her name and also pm4girls, her Twitter handle which sometimes people use in real life too. She enjoys growing vegetables, reading and wishes she had more time for manicures.

You can find Elizabeth online at www.GirlsGuidetoPM.com or on Twitter @pm4girls.

 

How Can I Help You Now That It’s Too Late? A Different Way of Managing Client Feedback

October 13th | 4:30 PM

Whether you work in an agency or in-house, you always set out to offer a great service to the people who are getting the end result of your project. Traditionally, project managers finish off projects with a post-implementation review which looks at what went well and what didn’t go so well.

The problem with post-implementation reviews is that if you identify things that didn’t go so well it’s far too late to do anything about it.

There is an alternative. In this session, Elizabeth will show how her company implemented a programme for continuous customer feedback. The first feedback was a demoralising 4 out of 10 but the project team turned that around. Using her own experience as a case study, Elizabeth will explain how she got results up to 10/10 and will show how you can do that too.

IN THIS PRESENTATION, YOU'LL LEARN:

  • Why the ‘traditional’ post-project review is no longer fit for purpose
  • How to define project success
  • A tool for getting continuous client feedback on your project 
  • How to fit in feedback without it being too onerous on anyone
  • How to harness the overlooked benefit of feedback: better stakeholder relationships
Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Elizabeth Michalka


Web & Interactive Project Manager. Elizabeth Michalka.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Elizabeth Michalka


Web & Interactive Project Manager. Elizabeth Michalka.

Elizabeth Michalka

Recently, Elizabeth changed jobs and is now a Project Manager at Caktus Group where she is delving into Scrum for the first time. She collaborates with a cross-functional team of developers who specialize in creating custom Django web applications. 

Previously, as the Web & Interactive Project Manager/Producer at Duke University’s Fuqua School of Business, Elizabeth worked in-house, and managed strategic digital projects as well as domestic and international marketing campaigns. In her small, but mighty team of four, she filled the roles of cat herder, web content editor, SEO strategist, marketing email producer, and mystery solver.

During Elizabeth’s 10 years at Duke University in Durham, NC, aspects of people and project management were included in all her roles. She firmly believes that relationships and collaboration are key to success.

Prior to working at Duke, Elizabeth was an award-winning newspaper reporter at The Wake Weekly. She earned a bachelor’s degree in journalism from the University of North Carolina, where she also studied Slavic languages, literature, and history. Why Slavic studies? Elizabeth is a first generation American, and her parents are from the former Czechoslovakia. She loves Prague, and highly recommends that everyone go there! She is active in the Czech and Slovak community in central North Carolina, serving as a Meetup organizer and on the executive board of the Czech and Slovak School of North Carolina

Connect with her on Twitter or LinkedIn, or if you also work in higher ed, join the Digital PMs in Higher Ed group on LinkedIn that she co-runs. 

 

Think Outside the Project Management Triangle

October 13th | 1:30 PM

As a DPM, we need both hard skills and soft skills. For some, the soft skills are a challenge or an afterthought. Think about it – Do you have the mechanics down pat? Do you focus on the project logistics first? So, at what point do you consider the people involved, and your relationship with each of them? 

If you follow the Project Management Triangle, which focuses on project constraints such as scope, schedule, and resources (mainly budget or costs), then you may be forgetting an opportunity. The Triangle doesn't tell the whole story and is missing a key component; it's missing the opportunity to build and leverage relationships. Relationships are what make the DPM world go-round, whether you work in-house or at an agency. 

IN THIS PRESENTATION, YOU’LL LEARN:

  • Some differences between working at an agency and in-house
  • Why to add relationships to your PM Triangle to achieve greater success, regardless of where you work
  • What it takes to leverage relationships to allow the points of the Triangle to flex and adjust, depending on the situation
Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Emily Scala


Director of Project Management at Think Brownstone. Seasoned DPM. Emily Scala.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Emily Scala


Director of Project Management at Think Brownstone. Seasoned DPM. Emily Scala.

Emily Scala

Emily has been effectively managing and leading digital engagements for the past 6 years and brings a mindful philosophy to the art of project management. Her distinctive style and ability to move projects and people forward has resulted in successful project performance and client satisfaction.

Emily has extensive experience managing diverse accounts for clients such as ADP, Thomson Reuters, JourneySales, and the Hackett Group. Emily also leads Think Brownstone’s PMO and inspires team members to be solution-oriented, master problem solvers, proactive managers, mindful leaders, and articulate consultants who are responsible for delivering against client expectations, scope, and budget. Follow Emily on Twitter

 

The Zen PM: Practicing Mindfulness in Digital Chaos

October 14th | 1:30 PM

As DPMs we often focus on the process of managing our projects. But, the most critical piece of our role is effectively leading our teams and navigating the many challenges that can arise on a project.

This breakout session will be a discussion of best approaches to keeping our teams motivated, selfless, encouraged, and simply...happy.

Also, as DPMs how do we keep ourselves present in this type of calming space when things happen unexpectedly? Emily Scala, Director of Project Management at Think Brownstone, and Cynthia Schmitt, Engagement Director at EY-Intuitive have utilized eastern philosophy techniques in managing their project teams, and will moderate this session.

Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Garci Inigo


Digital Operations Director at Cossette. Agency Agile Transformation Expert. 
Garci Inigo.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Garci Inigo


Digital Operations Director at Cossette. Agency Agile Transformation Expert. 
Garci Inigo.

Garci Inigo

Garci Inigo is the Group Director, Digital Operations, and head of Agile transformation at Cossette Montréal.

Garci has worked in agencies throughout his entire career, and he realized early on that his calling lay in the digital sphere. He plays and coaches rugby, and one day came across a book that used terms taken from his favorite sport. Ever since, he has been a fervent defender of Agile values.

For the past two years, Garci has taken charge of the Agile transformation at Cossette Montréal. He serves as a Coach for the entire organization.

As well as being a rugby coach himself, Garci trains other coaches, which has led him to draw many parallels between the worlds of sports and business.

 

 

The Art of Building a Team

October 13th | 3:00 PM

If you work in an agency, you've probably heard the idea of being more Agile, or even working in dedicated teams. It's a great idea, and it's no easy feat to manage. In fact, this scenario may sound familiar:

A voice says, “Let's implement self-organized teams...now" 

In response, a trembling DPM may ask, “But why? How? Can we trust this to work?”

And your answer may be, “Because the book says so.” 

The Agile Manifesto says, “The best architectures, requirements, and designs emerge from self-organizing teams.” But what does that mean, and where can you buy a self-organized team? There is a lot to consider when in the agency setting.

In this breakout presentation, Garci will present the journey of building a multidisciplinary team and using Agile methodologies in an agency setting. 

In this session, you will learn:

  • How and why you can build and manage a self-organizing team 
  • Coaching techniques to use while managing multidisciplinary Agile teams
  • How to conquer a number of challenges you are bound to face in the process
Bureau Pattern Background.png

Jack Skeels


CEO of AgencyAgile. 
Jack Skeels.

Jack Skeels


CEO of AgencyAgile. 
Jack Skeels.

Jack Skeels

Mr. Skeels is a recovering client services and program management executive whose career included leading Sapient’s 105-person Los Angeles office, several years as a RAND Corporation management scientist and graduate-level marketing professor. A two-time Inc-500 Award winner, Jack spends his days leading a revolution in agency management practices, including next-generation scoping and estimation methods, self-empowered teams, and delivery excellence. In the last five years, his company has taught Agile-based, self-managed team techniques to over 3,500 agency staff and over 70 agencies.

Learn more about AgencyAgile: www.agencyagile.com

 

Key Moves for Better Scoping and Estimation

October 14th | 1:30 PM

One of the most difficult challenges that agencies face today is that of scoping and estimating new projects effectively and accurately. The most prevalent practices are borrowed from software development – or unrelated industries like construction – and are poorly suited for today’s rapidly-moving and multi-workstream digital shops.  Studies have indicated that agency-wide margin losses from poor scoping and estimating often range from 20-45% of sales.  This challenge has numerous origins, and only by understanding them can practices improve.

In this session, we’ll uncover many of these factors, including:

  • Mistaken and underspecified assumptions
  • Quality of project briefings
  • Incorrect financial and accounting assumptions
  • Ineffectiveness of traditional business analysis and project management techniques
  • Challenges in communication and specification, and
  • Estimation bias across roles, skill levels, types of work, and team/contracting structures.
Bureau Pattern Background.png

Katie Buffalo


Senior PM at Byng.
DPM Blogger. Katie Buffalo.

Katie Buffalo


Senior PM at Byng.
DPM Blogger. Katie Buffalo.

Katie Buffalo

Katie is a Kentucky girl who’s been living in the UK for 10 years and managing digital projects in one form or another for over 8 years - everything from social media campaigns to complex data management and reporting software. The thread that has run through her career is a fascination with technology and a genuine love for the people who make it. She’s currently a senior project manager at Byng and she blogs about Digital PM at her website, KatieBuffalo.com.

Katie met her co-presenter Shahina Patel at the January 2016 DPM:UK conference, where Katie was a presenter and Shahina acted as compère, introducing speakers and managing audience Q&A. They are both super excited to debut their double act at the Digital PM Summit.

 

Practical Magic: Finding, Evaluating, and Integrating the Right Tools for the Way You Work

October 14th | 3:00 PM

Jira and Trello, Agile and Kanban, checklists, Gantt charts, and burndowns… Pomodoro and Inbox Zero, Slack and Basecamp, Moleskine notebooks and Pilot V-system pens… these are just some of the software, hardware, methodologies, and concepts that can make up a digital PM’s toolkit. A well-chosen and managed toolkit can have a transformative effect on your work (and your life), while a jumble of mismatched, unloved, un-managed set of tools can add stress, irritation, and unnecessary complexity.

How do you know what tools are right for you? How do you get the most out of them? How do you ensure your tools serve you, and not the other way around?

In this workshop, participants will:

  • Consider their own unique skills, interests, and talents to define their own Project Management Personality
  • Analyze DPM tools to find the perfect toolkit to complement that personality
  • Learn how to identify - and control - new tool mania by selecting, implementing, and evaluating tools in a logical, controlled way
Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Natalie Semczuk


Remote, Contract DPM. Operations Consultant.
Blogger. Natalie Semczuk.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Natalie Semczuk


Remote, Contract DPM. Operations Consultant.
Blogger. Natalie Semczuk.

Natalie Semczuk

 

Natalie is a consulting digital project manager living in Austin, Texas. Her work focuses on helping growing development and design agencies and in-house web departments manage digital projects, clients services, and implement processes that help design and development teams work better together. She also specializes in implementing project systems across remote teams. Natalie writes about managing remote teams on her site and runs the PM Reactions blog and enjoys dystopian fiction, yoga, and drinking too much coffee.

 

 

Creating Sustainable Website Processes

October 14th | 1:30 PM

It’s launch day! You and your team have worked hard to achieve this day—the moment when you release your client’s website into the wild, ready to go off and live on its own. But wait! Is the client’s team equipped to handle the growing needs of their new website? Who will be making needed updates? Are others involved in content maintenance decisions? And will your client be able to deal with the design and development needs of the site as the site’s purpose grows?

In this workshop, we will: 

  • talk about what features make a website sustainable for a client and how to engineer our processes to promote sustainability.
  • work collaboratively to understand how we might use new techniques to help our team adapt to content management-forward thinking and work through a real case study using these new processes.
  • look at how we can help our project teams identify content manager needs; how we can use discovery time to realize commonly missed, intensive requirements; and how to reverse engineer a project process to include ongoing maintenance on the client side.
Bureau Pattern Background.png

Natalie Warnert


Developer Turned Agile Coach.  #WomenInAgile
Natalie Warnert.

Natalie Warnert


Developer Turned Agile Coach.  #WomenInAgile
Natalie Warnert.

Natalie Warnert

As a developer turned Agile coach, Natalie Warnert deeply understands and embraces the talent and environment it takes to build great products. Her extensive experience in Agile methods and user experience makes Natalie’s skills an asset to any team’s continuous improvement journey.

From building the right product to building the product right, Natalie drives strategy and learning through validation. Her recognized expertise has earned her a reputation as a thought leader in the Agile industry. You will often find her speaking at conferences, and she has been invited to share her ideas at the national and international level.

Natalie is a SPC, CSP, CSM and has experience in Lean, Six Sigma and Kanban coaching. She recently finished her Master of Arts in Organizational Leadership and is very passionate about her thesis topic: increasing women’s involvement in the Agile and technology community (#WomenInAgile). You can read more about Natalie’s ideas and contact her through her website: www.nataliewarnert.com

 

Show Me the MVP! The Digital PM and Lean UX perspective in Product Development

October 13th | 10:00 AM

Some of the most difficult roles to integrate in Agile and Lean development are project managers and user experience (UX). Transitioning from big upfront design and massive requirements documents to a minimum viable product and just in time design is difficult to understand and implement successfully.

Agility is critical to success in digital business because the market transitions so rapidly and competition is fierce. Natalie will describe key strategies to shift the traditional way of thinking to a leaner model while preserving options for delivery. She will clarify how project managers and user experience professionals can embrace and prosper in this new work environment by using real world examples from some of the large digital retailers in the United States.

Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Robert Jolly


Accessibility Focused Project Manager. The Jolly PM. Robert Jolly.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Robert Jolly


Accessibility Focused Project Manager. The Jolly PM. Robert Jolly.

Robert Jolly

An accessibility-focused Project Manager with nearly 20 years in the web design industry, Robert has managed projects for clients including Zappos, Georgetown University, Nintendo, Time Inc., American Airlines, JetBlue, and many others. Passionate about accessibility, Robert has spoken at conferences, led training workshops, and brings a whole-team approach to accessibility and inclusive design. When not online, Robert may be found with his family, riding his bike, or at a nearby Waffle House.  Check out more of Robert's work on his website

 

 

The DPM's Accessibility Toolbox

October 13th | 1:30 PM

The DPM is responsible for ensuring all aspects of projects run smoothly, on-time, and meet numerous requirements. Often, accessibility is a key project requirement that is overlooked or misunderstood.

In this participatory workshop, we'll unpack what it really means for a digital project to be accessible and how DPMs can ensure this requirement is scoped, planned, and executed to successfully meet the requirement. At the same time, you'll learn how to level-up team all project members to include accessibility in their core skill set.

Bureau Pattern Background.png

Scott Berkun


Bestselling author and speaker on creativity, management, philosophy, and culture. 
Scott Berkun.

Scott Berkun


Bestselling author and speaker on creativity, management, philosophy, and culture. 
Scott Berkun.

Scott Berkun

Scott Berkun is a bestselling author and popular speaker on creativity, management, philosophy, and culture. He's the author of six books, including  Making Things Happen, The Myths of Innovation,  and The Year Without Pants. His work has appeared, or been mentioned, in The New York Times, The Washington Post, Forbes, The Wall Street Journal, The Economist, The Guardian, Wired magazine, Forbes, USA Today, Wired, Fast Company, National Public Radio, and other media. He studied philosophy, computer science and design at CMU, was a manager at Microsoft ('94-'03) and WordPress.com ('10-'12), taught creativity at the University of Washington, was a co-host of CNBC's The Business of Innovation TV show, and posts regularly at his popular blog at  scottberkun.com

Follow Scott on Twitter at @berkun.

 

The Great Big Thing: When Innovation and PMs Collide!

October 13th | 4:30 PM

Too often we’re asked to make the impossible happen on a lowball budget and with little time. Berkun will share grand stories of success and failure from great projects in history, shedding light on what innovation truly means, the challenges of managing new ideas, and how progress truly happens in the real world. 

Bureau Pattern Background.png

Shahina Patel


Project Manager at Sigma.
Co-organizer of Northern DPM. Shahina Patel.

Shahina Patel


Project Manager at Sigma.
Co-organizer of Northern DPM. Shahina Patel.

Shahina Patel

Shahina hails from Manchester, UK. She’s spent her career managing projects across different industries until finding her true calling in digital 3 years ago. She loves learning new ways to get the best out of people and working together with digital teams to make good things. By day, Shahina works as a project manager at Sigma. Out-of-hours, she co-runs Northern DPM, a Meetup group for digital PMs across the north of England.

Shahina met her co-presenter Katie Buffalo at the January 2016 DPM:UK conference, where Katie was a presenter and Shahina acted as compère, introducing speakers and managing audience Q&A. They are both super excited to debut their double act at the Digital PM Summit.

 

 

Practical Magic: Finding, Evaluating, and Integrating the Right Tools for the Way You Work

October 14th | 3:00 PM

Jira and Trello, Agile and Kanban, checklists, Gantt charts, and burndowns… Pomodoro and Inbox Zero, Slack and Basecamp, Moleskine notebooks and Pilot V-system pens… these are just some of the software, hardware, methodologies, and concepts that can make up a digital PM’s toolkit. A well-chosen and managed toolkit can have a transformative effect on your work (and your life), while a jumble of mismatched, unloved, un-managed set of tools can add stress, irritation, and unnecessary complexity.

How do you know what tools are right for you? How do you get the most out of them? How do you ensure your tools serve you, and not the other way around?

In this workshop, participants will:

  • Consider their own unique skills, interests, and talents to define their own Project Management Personality
  • Analyze DPM tools to find the perfect toolkit to complement that personality
  • Learn how to identify - and control - new tool mania by selecting, implementing, and evaluating tools in a logical, controlled way
Bureau Pattern Background.png

Suzy Bates


Director of PM at Four Kitchens. Working Remotely...
From Her Shed. 
Suzy Bates.

Suzy Bates


Director of PM at Four Kitchens. Working Remotely...
From Her Shed. 
Suzy Bates.

Suzy Bates

Suzy Bates is the Director of Projects at Four Kitchens. She has experienced all sides of the website building world from being a consultant, client, Project Manager, Project Owner, Internal IT and Implementation Engineer. 

Lately Suzy has been leading a team of five project managers and product owners at Four Kitchens to deliver projects large and small. Process improvement and tools are her (work) hobby. Suzy works from a shed in the backyard of her home in Austin Texas and only allows communication via texts from her teenagers during the day.

 

Thoughts from the Shed: Benefits and Challenges of Managing A Remote Team Remotely

October 14th | 3:00 PM

Empowering your team to meet their goals is hard enough, now try to do it from a shed. When Four Kitchens went remote, Suzy moved her project management practice from a traditional office to a shed in her yard. In this session, you'll learn what she needed to change, what she didn’t, and how it made her stronger as a PM.

We will be discussing what elements of being a project manager translate well to a fully remote environment and some that don’t. How do you translate your success with a co-located team to success with a remote team? What do you need to adjust in order to remain an effective manager for your team and your stakeholders?

Shifting to a distributed model can raise new challenges and new opportunities. We will be discussing the right working environment for you personally with tips to avoid loneliness and resist distractions. We will be discussing engagement with your team and stakeholders through video conferencing, email, and chat. Finally, the psychology of human interactions and how to not lose that aspect of engagement through digital interactions.

In this Session you’ll learn:

  • Tips for engaging with your team remotely
  • Challenges and improvements that come with working remotely
  • Tools and how best to use them
  • Psychology of human interactions and how to engage when you are disconnected
Bureau Pattern Background.png

Bureau of Digital | Digital PM Summit 2016 | Speakers | Tera Simon


Client Engagement, Atlantic BT. DPM Veteran. Tera Simon.

Bureau of Digital | Digital PM Summit 2016 | Speakers | Tera Simon


Client Engagement, Atlantic BT. DPM Veteran. Tera Simon.

Tera Simon

Fondly known as a Southern Belle with Yankee flair, Tera Simon is currently the Director of Client Engagement for Atlantic BT in Raleigh, NC with over a decade  of Project Management experience, Tera has helped define, document and implement process within ABT. Her attention to detail and grasp of usability empower her to see projects evolve on schedule and within scope, while achieving the high level of quality that she is recognized for delivering.  Tera has the ability to combine traditional graphic design awareness and new media technologies with classic sensibilities, and apply this not just to her clients' projects, but also to her team.

When she’s not sprinting from meeting to meeting, you can find her supporting local breweries, traveling, and educating anyone that will listen on why football is the greatest sport around. Follow Tera on Twitter at @tcaldsimon.

 

How to Eat an Elephant (Or Tackle Most Any Big, Huge, Enormous Project)

October 14th | 11:00 AM

At some point in our careers, we have all attempted to tackle projects that were actual elephants - monstrous skyscraper-like projects that simply swallowed us in the size of its scope. We get lost, overwhelmed, frustrated and impatient. Frankly, we want to bury our head in the sand and hope the project disappears. We bite off more than we can chew and we get choked up.  To sum it all up: We fail. We don't finish. The project flops. Everybody is disappointed. 

Sound familiar?

It doesn't have to. Whether you're taking on a project solo, or working with a team, you're likely coming to grips with the eating of an elephant. There a steps you can take to find success. It starts with chilling out. In this session, attendees will learn how to take a deep breath and use the right techniques to take on that elephant, one bite at a time.